Styling tests for the new website: www.wefactoryandco.com.  I'm just saying you may have few hours to browse through the old one before the new 💥. Link in bio ☝🏼️ #wefactoryandco #nomadicagency

Styling tests for the new website: www.wefactoryandco.com. I'm just saying you may have few hours to browse through the old one before the new 💥. Link in bio ☝🏼️ #wefactoryandco #nomadicagency

The wonderful baristas of #KokomoCoffee @Brewroland and @kristinnolvak brewed specialty coffee the whole night at the conference #meltfoorum2016 afterparty. Can you imagine the smell of coffee mingling with the scent of lilacs? I can! Finally coffee got the place it deserved on the menu! #☕️ #wefactoryandco  x #conferencefoodistasty

The wonderful baristas of #KokomoCoffee @Brewroland and @kristinnolvak brewed specialty coffee the whole night at the conference #meltfoorum2016 afterparty. Can you imagine the smell of coffee mingling with the scent of lilacs? I can! Finally coffee got the place it deserved on the menu! #☕️ #wefactoryandco x #conferencefoodistasty

Quite unconventionally, the first course of the menu we created for the conference #meltfoorum2016 was a vegan avocado toast with Estonian dark rye bread, sprouts and edible flowers paired with a #virmalisedgf by @pohjalabeer. We wanted to change the usual perception about conference food as being dull and poor of good nutrients and I think we quite nailed it! #conferencefoodistasty #wefactoryandco #eatwithasmile  Photo: Marko Mumm

Quite unconventionally, the first course of the menu we created for the conference #meltfoorum2016 was a vegan avocado toast with Estonian dark rye bread, sprouts and edible flowers paired with a #virmalisedgf by @pohjalabeer. We wanted to change the usual perception about conference food as being dull and poor of good nutrients and I think we quite nailed it! #conferencefoodistasty #wefactoryandco #eatwithasmile Photo: Marko Mumm

Group photo with some of #meltfoorum2016 organizers, team members and guests to wrap up the wonderful conference afterparty last week in Tallinn. Now on a mission to bring more of #conferencefoodistasty to a conference around you! #eatwithasmile

Group photo with some of #meltfoorum2016 organizers, team members and guests to wrap up the wonderful conference afterparty last week in Tallinn. Now on a mission to bring more of #conferencefoodistasty to a conference around you! #eatwithasmile

Sneak peek of one of 8 dishes I designed and directed for #meltfoorum2016 happening next Tuesday and prepared by Tervise catering: Baltic herring, fennels and purple potatoes. Who said that conference food should be boring? Excited to work with conference organizers who give as much space to good speakers and workshops as  a thought through dining experience! #conferencefoodistasty #eatwithasmile

Sneak peek of one of 8 dishes I designed and directed for #meltfoorum2016 happening next Tuesday and prepared by Tervise catering: Baltic herring, fennels and purple potatoes. Who said that conference food should be boring? Excited to work with conference organizers who give as much space to good speakers and workshops as a thought through dining experience! #conferencefoodistasty #eatwithasmile

A very traditional Italian summer meal reinterpreted and chosen to be represented in the selection of good and easy meals to make and bring to work, that were part of the #meltfoorum2016 dining experience menu. 'Melon, crudo, goat cheese' is one of the 8 courses I designed for the Tallinn conference and made by @tervisecatering. #wefactoryandco x #eatwithasmile

A very traditional Italian summer meal reinterpreted and chosen to be represented in the selection of good and easy meals to make and bring to work, that were part of the #meltfoorum2016 dining experience menu. 'Melon, crudo, goat cheese' is one of the 8 courses I designed for the Tallinn conference and made by @tervisecatering. #wefactoryandco x #eatwithasmile

Today I said a loud and clear "no" to spec work. Would you go to the hairdresser and ask for an haircut and pay it only if it suits your taste? Or would you pay for your meal only after you had consumed it and decided you like it? No, right?!? So it's time to take a stand and explain your potential clients who ask for spec work that it ruins the industry from your and their side: you waste your time, energy and money; and they hardly get what they really need. What's your experience about…

Today I said a loud and clear "no" to spec work. Would you go to the hairdresser and ask for an haircut and pay it only if it suits your taste? Or would you pay for your meal only after you had consumed it and decided you like it? No, right?!? So it's time to take a stand and explain your potential clients who ask for spec work that it ruins the industry from your and their side: you waste your time, energy and money; and they hardly get what they really need. What's your experience about…

So one more event is done. Now writing from my hotel room and visualizing what happened in the whirlwind of events in the past 12 hours. Here're the first guests arriving and filling up the space at the gorgeous boiler room @kultuurikatel! #conferencefoodistasty // #wefactoryandco x #meltfoorum2016

So one more event is done. Now writing from my hotel room and visualizing what happened in the whirlwind of events in the past 12 hours. Here're the first guests arriving and filling up the space at the gorgeous boiler room @kultuurikatel! #conferencefoodistasty // #wefactoryandco x #meltfoorum2016

Light space intervention on the gorgeous Hall of Cauldrons @kultuurikatel for #meltfoorum2016 #conferencefoodistasty, which became even cozier when I saw our guests #eatwithasmile! @wefactoryandco #wefactoryandco // #conferencefood

Light space intervention on the gorgeous Hall of Cauldrons @kultuurikatel for #meltfoorum2016 #conferencefoodistasty, which became even cozier when I saw our guests #eatwithasmile! @wefactoryandco #wefactoryandco // #conferencefood

Rule n. 1! Make it worth it! #wefactoryandco

Rule n. 1! Make it worth it! #wefactoryandco

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