This is cool, the escalator has been turned to look like an iPhone screen with a whole range of apps. This is advertising apples endless apps. It would be hard to miss this whilst you are travelling up the escalator.
Heinz Tomato Ketchup This ad shows the need to satisfy curiosity. It shows this by having the ketchup bottle look like slices of tomatoes. Which satisfies the curiosity that it is made with real tomatoes.
Nice little advert for Jeep by Dannish agency Bates Y&R. The Jeep parking space event took place over a few weeks in the spring of 2007 in Copenhagen. The main objective being to make the Jeep brand part of the urban enviroment in a surprising way.