There is consistent proximity throughout the logotype. The negative space forming the "N" makes sense with the name because looking at the logotype engages the audience when locating the "N". I also think the logotype font works well bold.
Graphic Design Logo Identity I think that this typographic logo is really eye catching. The artist chose to use only the first half of the M's but your eye kind of fills in the blank space anyway because the spacing is just perfect. So simple and elegant.