Floor graphic that uses humans to re-create fleas on this dog. This giant “floor sticker” was placed in a shopping centre in Indonesia, the ad is for Frontline Flea & Tick Spray and uses the slogan, “Get them off your dog.
"This one is an IBM smart cities campaign product/ad. It is great because it is intelligently complementing the ad with the functionality of the design, so perfectly that the audience really gets the idea of the “Smarter Cities” out of this design.
These trucks are a great example of how to push traditional advertising and make it something fresh and eye-catching. I think this might be concept work rather than actual ads, but the idea could be a great way to utilize semis, buses, and more.