Minimal taste and essential lines enriched by daring decorations: fashion of summer 1992 is still actual!  #ParahWorld #Vintage #throwbackthursday

Minimal taste and essential lines enriched by daring decorations: fashion of summer 1992 is still actual!

All the sensuality of Fernanda Lessa in a snapshot to dream about.

All the sensuality of Fernanda Lessa in a snapshot to dream about.

White never goes out of fashion. Proof? Check out this snapshot from our 1994 catalogue!

Check out this snapshot from our 1994 catalogue!

The whole charm of 2000s in a single gaze. A must of those years? We choose this beautiful trikini by Parah. #Postcard #Vintage #ParahWorld #Parah #outfit #beashwear #swimwear #vintage #sexy #fashion #madeinitaly #loveit #seduction #love #ParahWorld #elegance #travel #holidays

The whole charm of 2000s in a single gaze. A must of those years? We choose this beautiful trikini by Parah. #Postcard #Vintage #ParahWorld #Parah #outfit #beashwear #swimwear #vintage #sexy #fashion #madeinitaly #loveit #seduction #love #ParahWorld #elegance #travel #holidays

Under those flared jeans and sweatshirts tied at the waist, the Parah woman of the 1990s was sure to be invariably seductive!

Under those flared jeans and sweatshirts tied at the waist, the Parah woman of the was sure to be invariably seductive!

Who remembers the 2005 campaign featuring the stunning FedericaFontana? Here’s a shot taken directly from the Parah archives.

Who remembers the 2005 campaign featuring the stunning FedericaFontana? Here’s a shot taken directly from the Parah archives.

It was the 1987 as we were introducing our coordinates collection about our breath-taking beachwear catalogue. #ParahWorld #Vintage #throwbackthursday

It was the 1987 as we were introducing our coordinates collection about our breath-taking beachwear catalogue.

Parah’s 70’s? Flower power and exotic touch!  #Postcard #Vintage #ParahWorld #Parah #outfit #beashwear #swimwear #vintage #sexy #fashion #madeinitaly #loveit #seduction #love #ParahWorld #elegance #travel #holidays

Parah’s 70’s? Flower power and exotic touch! #Postcard #Vintage #ParahWorld #Parah #outfit #beashwear #swimwear #vintage #sexy #fashion #madeinitaly #loveit #seduction #love #ParahWorld #elegance #travel #holidays

For over 65 years, we’ve been enhancing the natural beauty of every woman.

For over 65 years, we’ve been enhancing the natural beauty of every woman.

Sensuality never goes unnoticed. Just like Parah that never goes out of fashion.

Sensuality never goes unnoticed. Just like Parah that never goes out of fashion.

Transgressive, quirky and enthusiastic: the 1980s marked taste and fashion, just like our costumes.

Transgressive, quirky and enthusiastic: the marked taste and fashion, just like our costumes.

Colours and shapes of timeless beauty! Here’s a snapshot from the 1970s straight from our archives.

Colours and shapes of timeless beauty! Here’s a snapshot from the straight from our archives.

Backcombed hair, lace, accessories and bright colors played a decisive role in defining fashion in the 1980s. Back then, the Parah woman was already an emblem of femininity!

Backcombed hair, lace, accessories and bright colors played a decisive role in defining fashion in the Back then, the Parah woman was already an emblem of femininity!

In the '70s, the key word was "color", as Parah well knows! Floral patterns in bright shades marked a piece of feminine history!

In the the key word was "color", as Parah well knows! Floral patterns in bright shades marked a piece of feminine history!

The '60s marked the turning point for fabrics and colors. Here is a period shot from Parah's photographic archive.

The marked the turning point for fabrics and colors. Here is a period shot from Parah's photographic archive.

In the 70s women rediscover their role and the power of their femininity. Here you are one of the most fascinating and sensual posters, rich of feminine pride. #ParahWorld #Vintage #throwbackthursday

In the women rediscover their role and the power of their femininity. Here you are one of the most fascinating and sensual posters, rich of feminine pride.

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