Clever use of negative space to create a logo

60 Highly Clever Minimal Logo Designs

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15+ Amazingly clever logos

Abuzeedo has posted a collection of Amazingly Clever Logos" taken from Michael Evamy's book, "Logo".

simple and clever, but as a programmer i see the dot and the underscore first then my brain needs to rewind to understand.

More design inspiration from Designspiration — 60 Highly Clever Minimal Logo Designs

HI/LO clever logo design. #logo #design #clever

HiLo _ Untitled Paris - Tap the link to shop on our official online store! You can also join our affiliate and/or rewards programs for FREE!

Fun with typography - Imgur

Fun with typography

Symmetrical and clever #Logo #Design. in Logo Design                                                                                                                                                                                 More

Creating a memorable logo may well be one of the most challenging tasks a designer can face. The success of an organization or brand can hinge on the effectiveness of a logo.

Shapes of instruments are commonly used in logos representing music related businesses but his one is quite clever. I believe '11' is the name of this music playing/ selling establishment and it's elegantly incorporated into the black keys of the piano. The visual is sophisticated and gives a classy, high end feel.

A New Collection of Highly Clever Logo Designs-30 Inspiring Examples

logos A New Collection of Highly Clever Logo Designs 30 Inspiring Examples farshidramezani

Geeking out over the simple elegance of the Guild of Food Writers logo

37 Insanely Clever Logos With Hidden Meanings

This is "The Guild of Food Writers" logo and what I like about this is how it plays on with the company's name. "food" is represented by the negative space shaped as a spoon and "writers" is represented by the fountain pen. Clever use of negative space.

Woodhouse Architecture Rebrand

Logo Inspiration

Creating a memorable logo may well be one of the most challenging tasks a designer can face. The success of an organization or brand can hinge on the effectiven

Harvey Esparcia | #selfbranding negative space #logo #design

This is a clever logo which uses negative space to give dimension to the letters. The H is hard to see at first and forces the observer to look at it for a while until it appears. The use of shadows and tone makes it look professional

the type is so simple just like the design, I thought it was very clever to have the "G" look like a pair of glasses.  Such a simple design can do so much to type

This is example for typography design. I like that design since it is so creative typeface using the glass shape for "g" even though the design is really simple. I've got inspiration when I do assignments for typography design class.

Le studio de design graphique Manual, basé à San Francisco, est spécialisé dans la conception d'identité visuelle, la direction artistique, le print et les réalisations web.

Design graphique / Manual

Clever logo design by Manual Creative for Slice. Images © Manual Creative all rights reserved (Via)

45 logos feitos com palavras comuns | Update or Die!... - a grouped images picture - Pin Them All (Hidden Beauty Art)

45 logos feitos com palavras comuns Update or Die! - a grouped images picture - Pin Them All

Kudos. 1st read - OK a fish restaurant but 2nd read - the 'S' incorporated into the fish and then 3rd read - the wave and feel of water whether one associates this with the ocean catch or the ocean the fish are caught in. Nice

Saltwater by ASD Kudos. read - OK a fish restaurant but read - the 'S' incorporated into the fish and then read - the wave and feel of water whether one associates this with the ocean catch or the ocean the fish are caught in.

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