Perfect Font Pairings for Your E-commerce Website

Typography is the voice of your website. Not only does choosing the right typography help to communicate your message, but it also has the power to affect tone and even make your brand more recognizable. That’s why there are over 300,000 fonts in the world to choose from, ranging from classic to… well, crazy.

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Berkshire Swash + Proxima Nova

Berkshire Swash has a bold yet gentle flair, which makes for a vivid headline and provides an amazing balance with Proxima Nova’s simple, modern proportions and geometric appearance

an image of a dj mixing equipment with the words'questirall muli '

Questrial + Muli

San serif Muli makes a perfect body text font, and it’s understated aesthetic means it pairs well with a wide variety of headline fonts: like Questrial with its modern style and full-circle curve.

a computer keyboard with the words renie beauie on it's side and an image of a mouse

Pointed Pen

Handwriting

Pen

Reenie Beanie + Muli

Reenie Beanie is based on basic ball-point pen handwriting, providing a playful look, which is complemented by the structured minimalism of the Muli font.

the word signika is written on top of a piece of paper

Signika + Dosis

The gentle character of Signika works great for headlines, while Dosis makes supplemental texts fairly easy to read

the words dancing script on top of a wooden table next to an old typewriter

Dancing Script + Lato

Lively and casual Dancing Script gives your page a friendly and informal touch, emphasizing Lato’s classical proportions and sleek san serif aesthetic

flowers arranged in the shape of a circle with text playfair display source sans pro

Design

Classic Style

Make It Yourself

Playfair Display + Source Sans Pro

The classic style of Playfair Display is even more prominent when paired with Source Sans Pro, which was created to work well in user interfaces

the words oxygenn are written in white on a black background with colored pencils

Oxygen + Maven Pro

Oxygen works well in all graphical user interfaces, desktops, and devices, especially in combination with Maven Pro’s easy readability

the words quicksand proxima nova are displayed in front of a bench

Quicksand + Proxima Nova

Geometric shapes are a core foundation of Quicksand, so pair it with Proxima Nova’s modern sensibility to give your layout a clean, fresh touch.

the words rokkit sit in front of palm trees

To Create

Rokkitt + Lato

Combine Rokkitt with semi-rounded san serif Lato to create a prominent look

the word alegrea written in white on a red background

Alegreya Font

Branding Mood Board

Branding

Alegreya + Lato

Alegreya’s dynamic and varied rhythm provides freshness to the page, setting off Lato’s semi-rounded details and strong structure.

the word overlock is surrounded by evergreen branches and pine cones on a black background

Herbal Medicine

Mood Boards

Medicine

Overlock + Nunito

Overlock looks its very best at bigger sizes, complementing Nunito’s well-balanced rounded forms.

a wooden table topped with lots of flowers and greenery next to the words montserrat

Montserrat Font Pairing

Montserrat Font

Haberdashery Shop

Branding Design Inspiration

The 20th Century

20th Century

Montserrat + Merriweather

Montserrat is based on urban typography from the first half of the 20th century, complemented by the slightly condensed letterforms of Merriweather.

an open sanss condenseed wallpaper with the words spirax on it

Boss Lady

You And I

The Originals

Spirax + Open Sans Condensed

Spirax’s original curves give headlines a refined but whimsical look that’s well-matched with open and neutral forms of Open Sans Condensed.

the words merriweather are in white and green

Merriweather + Oswald

Merriweather is pleasant to read on screens with its slightly condensed letterforms, sturdy serifs, and open forms. It’s perfectly in tune with Oswald, a font inspired by the classic gothic and grotesque styles of the late 19th and early 20th centuries

Favorite Fonts

Don T Know

Finding Yourself

Abril Fatface + Cabin

With many font options our there, finding your own right style can be a challenge, especially if you don’t know how fonts work together. In this post, we’ll go over some of our favorite font pairings to help you design a header message that converts