Pharma

8 Pin16 Follower
La salute è online

La salute è online

mHealth Green-paper della Comunità Europea. Lo stato dell'arte e le prospettive nella comunicazione e nell'healthcare attraverso i dispositivi mobile.

mHealth Green-paper della Comunità Europea. Lo stato dell'arte e le prospettive nella comunicazione e nell'healthcare attraverso i dispositivi mobile.

Patient Influencers Prescription

Patient Influencers Prescription

Patient Influencers Prescription

Patient Influencers Prescription

13499

13499

truvio-logo-full-resized-390.png (390×99)

truvio-logo-full-resized-390.png (390×99)

truvio-patient-pharma-social

truvio-patient-pharma-social

Report Overview Zoe Dunn’s recent article for Medical Marketing & Media, “Should pharma abandon social media?” raised some compelling points that called into question pharma’s approach to patient engagement through social media. Can social media provide a demonstrable ROI? Is pharma willing to commit to a long-term relationship, a critical underpinning of social media engagements? We asked a panel of influential patients from the WEGO Health network to answer to the following questions.

Report Overview Zoe Dunn’s recent article for Medical Marketing & Media, “Should pharma abandon social media?” raised some compelling points that called into question pharma’s approach to patient engagement through social media. Can social media provide a demonstrable ROI? Is pharma willing to commit to a long-term relationship, a critical underpinning of social media engagements? We asked a panel of influential patients from the WEGO Health network to answer to the following questions.


Altre idee
Pinterest
Cerca