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Oliviero Toscani discussed United colors of Benetton ads, a revolurion for Italian advertising and society

Oliviero Toscani discussed United colors of Benetton ads, a revolurion for Italian advertising and society

Family Portrait | United Colors of Benetton | Fashion Campaign| photo by Oliviero Toscani

Family Portrait | United Colors of Benetton | Fashion Campaign| photo by Oliviero Toscani

Oliviero Toscani. The Most Significant and Provocative Photographer Ever.

United Colors of Benetton Breastfeeding with Handcuffs

United Colors of Benetton

United Colors of Benetton

olimpiadas/Oliviero Toscani es un fotógrafo italiano, reconocido principalmente por sus campañas publicitarias diseñadas para la marca de ropa Benetton, las cuales provocaron controversia en las décadas de 1980 y 1990. Nacido en Milán, en 1942, estudió fotografía en Zúrich, Suiza, entre 1961 y 1965.

olimpiadas/Oliviero Toscani es un fotógrafo italiano, reconocido principalmente por sus campañas publicitarias diseñadas para la marca de ropa Benetton, las cuales provocaron controversia en las décadas de 1980 y 1990. Nacido en Milán, en 1942, estudió fotografía en Zúrich, Suiza, entre 1961 y 1965.

faces of diferent races of the world | Busting the Ad-- In Search for the Truth

faces of diferent races of the world | Busting the Ad-- In Search for the Truth

Benetton HIV positive

Benetton HIV positive

Bakay Diaby and Kit Butler in campaign ad for United Colors of Benetton

Bakay Diaby and Kit Butler in campaign ad for United Colors of Benetton


Altre idee
benetton

benetton

This photo is another example of "Shock Advertisement", it shows that though people have different skin colors, we all have the same hearts. It's meant to unite people.

Shock Advertising

Pubblicità - Oliviero Toscani Studio - United Colors of Benetton

Pubblicità - Oliviero Toscani Studio - United Colors of Benetton

Two innocent young girls — one white, one black — embrace one another.The girl on the left has the hair and cheeks of a cherub, of an angel. The other girl has her hair spiked up like devil horns and resists a smile. Although attempting a “uniting” effect, the ad fails in its racist shortcomings, separating colors into good and evil.

The App That Could Put An End To Sexist Ads

contrast_hands

30 Benetton Ads

Benetton creates his ads to promote multiculturalism among his brand. I find this appealing personally because I would feel more comfortable buying a brand of clothing that isn't targeted at a specific audience, and wants essentially everyone to buy their clothing. http://top10buzz.com/top-ten-controversial-united-colors-of-benetton-ads/

Benetton creates his ads to promote multiculturalism among his brand. I find this appealing personally because I would feel more comfortable buying a brand of clothing that isn't targeted at a specific audience, and wants essentially everyone to buy their clothing. http://top10buzz.com/top-ten-controversial-united-colors-of-benetton-ads/

Exotic & Wild | Pattern at its Best! | United Colors of Benetton Ad  | { Pattern & Print Bazaar - Series 10: 12/20

30 Benetton Ads

I have no idea who these people are, but this is such a cute, funny picture that I just couldn't resist!

I have no idea who these people are, but this is such a cute, funny picture that I just couldn't resist!

50 anos, 50 imagens de campanhas Benetton - Observador

50 anos, 50 imagens de campanhas Benetton

Dazed Digital, UNHATE campaign, United Colours of Benetton

Controversial fashion ads

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