Benetton – Les années Toscani | Pub en stock

Benetton – Les années Toscani | Pub en stock

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Color magazine. Pictures by Oliviero Toscani.

Color magazine. Pictures by Oliviero Toscani.

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by photographer Oliviero Toscani, the man behind Benetton's many controversial ads, used to frequent Max's and used it at times as a makeshift studio

by photographer Oliviero Toscani, the man behind Benetton's many controversial ads, used to frequent Max's and used it at times as a makeshift studio

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Redazionale - Oliviero Toscani Studio Copertina #Colors San Valentino

Redazionale - Oliviero Toscani Studio Copertina #Colors San Valentino

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"The Chic Around You": Karen Bjornson by Oliviero Toscani for Vogue US June 1974

"The Chic Around You": Karen Bjornson by Oliviero Toscani for Vogue US June 1974

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Oliverio Toscani

Oliverio Toscani

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Portfolio - oliviero Toscani Studio

Portfolio - oliviero Toscani Studio

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Oliverio Toscani's Benetton ads are amazing.

Oliverio Toscani's Benetton ads are amazing.

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Babies were included in shock advertisements for the Benetton campaign against aids. This image of a baby with an umbilical cord connected was also used to sell clothing for Benetton. This image was in billboards in America. However, the image was banned in Italy and Great Britain.

Babies were included in shock advertisements for the Benetton campaign against aids. This image of a baby with an umbilical cord connected was also used to sell clothing for Benetton. This image was in billboards in America. However, the image was banned in Italy and Great Britain.

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