During the design process, check #packaging and label colors against a Pantone chart to ensure no ugly surprises at production time.

Pantone Plus Series FORMULA Guides Solid Coated & Uncoated (Two-Guide Set) .just asked for this for Christmas. It makes my heart happy.

Infographic: How Branding and Packaging Affect the Way Consumers Trust Food

Infographic: How Branding and Packaging Affect the Way Consumers Trust Food

Infographic: How Branding and Packaging Affect the Way Consumers Trust Food via Adweek PD

Holiday Seasonal Packaging Infographic: Statistics & Does it Work?

Does seasonal packaging really help brands increase product sales and get new customers? Here is an infographic on holiday & seasonal packaging.

When the shelf is stuffed with many similar products from different brands, packaging design can just as important as the product inside. But how much does packaging really affect what choice we make when shopping?

Birchbox is a great choice for an example of this: Customer Behavior - How Product Packaging Affects Buying Decisions [Infographic] : MarketingProfs Article

Hartman Group sustainable packaging purchase report

Infographic: How important is eco-friendly packaging in the purchase decision?

psychology-of-color.jpg 800×6,443 pixels

Just interesting for color info. Psychology of Color [Infographic] A look at the psychological impact of color on design, politics, marketing and more.

Plastic packaging dominates the personal care market | Packaging Digest

Plastic packaging dominates the personal care market

3 steps to developing a successful packaging strategy | Packaging Digest

3 steps to developing a successful packaging strategy

Wine drinkers say glass wine bottles most sustainable |

Wine drinkers say glass wine bottles most sustainable

Consumers Know Wine In A Glass Bottle Taste Best

Consumers know wine in a glass bottle tastes best

Top Pack Types

Top Pack Types

Wine Drinkers Choose Glass Packaging For Taste, Quality

Trying to appeal to wine drinkers? Wine Drinkers Prefer Glass Packaging, Survey Says.

Plastic packaging dominates the personal care market | Packaging Digest

Plastic packaging dominates the personal care market

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