Valeria Malpassi

Valeria Malpassi

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Valeria Malpassi
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Here are some shots of a client design project I completed just before my  Scandinavian holiday. Resonant Dialogues is a five book box set in  celebration of the 25th anniversary of Truck gallery (aka Second Story art  Society). Thanks Renato and Linda, it was a pleasure to work with you on  this. The book was printed by Printcrafters (they print UPPERCASE magazines  and books). Check out the alignment of the Truck logos on the book spines.  nice!  Would you like one of these sets? On…

Here are some shots of a client design project I completed just before my Scandinavian holiday. Resonant Dialogues is a five book box set in celebration of the anniversary of Truck gallery (aka Second Story art Society). Thanks Renato and Linda, i

Stairs in your retail shop can be difficult, how do you get people upstairs? How do you merchandise upstairs vs. downstairs? We love what Converse on Newbury Street does here to drive traffic. Not only is the traction on their stairs the same as the bottom of their shoes, but their super cool customization center upstairs is a huge draw. #retail #design #signage

Stairs in your retail shop can be difficult, how do you get people upstairs? How do you merchandise upstairs vs. Converse on Newbury Street drives traffic by advertising their upstairs customization center right on the stairs.